OUR TEAM

Why Pick a Design-Build Contractor Like Smartland

As the leading local home design-build and home renovation company in Cleveland, Ohio, we combine proven experience with progressive thinking to deliver the highest quality, most professional, and dedicated services in the Cleveland market today. Our only concern is your best interests; we want to help you achieve your goals and dreams for your home. Our mission is to develop a life-long relationship with you and to deliver a product that will last a lifetime. It is an honor to be invited into your home for a renovation project and we take that honor very seriously.  We communicate clear timelines throughout the project, are always open to your feedback, and keep your home as clean as possible during our work. Our team is involved every step of the way, from conception to completion, always keeping your budget and vision in focus.  The Smartland Home Renovations team, listed below, have over 70 years of combined experience in the Cleveland design-build and custom home renovation industry, helping clients like you achieve enduring results.

Steven Geiss

Steven Gesis

Executive Vice President, Sales

Steven Gesis is responsible for the strategic direction and performance of all sales teams within Smartland. He also oversees Customer Account Management. Throughout a career spanning over 15 years, Steven has successfully orchestrated strategies and helped to build the talent of his team members. Prior to joining Smartland, Steven was an Operations Administrator at Cleveland Clinic, where he was instrumental in the implementation of new strategies and efficiencies, and the Vice President of Sales at ACI, Inc., where he helped guide the organization through rapid growth and the eventual sale of the company. As an entrepreneur, Steven was a founding partner and President of Case Media Group, a regional media company that provided consultation to businesses in Northeast Ohio. Steven holds an MBA from Cleveland State University’s Monte Ahuja School of Business as well as a Bachelor of Science degree from The Ohio State University.

Eric Gesis

Creative Designer & Construction Project Manager

Eric Gesis oversees all renovation projects and the entire production process and is responsible for the scheduling, logistics, subcontracting, and staffing needs associated with these projects. In order to accurately estimate costs and set quality standards, Eric is involved in all phases of production from conception to completion. He is also accountable for the creative design aspects of kitchen and bathroom layouts, including visionary architecture, color schemes, and concepts. Previously, Eric served as the President of Americomp, where he gained valuable leadership experience managing the firm’s daily operations. Eric earned an engineering degree from Odessa College in Ukraine.

Susan Halverstadt

Chief Financial Officer

As Chief Financial Officer, Susan Halverstadt oversees Smartland’s financial activities including the strategic planning and cash flow forecasting. Susan also analyzes the company’s financial strengths, working closely with the CEO, to coordinate plans that will further its growth and success. In addition to managing Smartland’s finance department, she is responsible for facilitating the company’s financial reports. With more than 25 years of experience in her field, Susan demonstrates professional adaptability and efficiency in her role at Smartland, making her a critical part of the Smartland team. Prior to Susan’s position at Smartland, she worked as the head of the finance department for companies including Atlantic Water Gardens, The Travel Connection, and Cawrse & Associates where she handled the operations in the funds management division. Susan graduated from Marietta College in Ohio where she earned a Bachelors degree.

David Nulick

Commercial & Residential Construction Estimator

David Nulick provides comprehensive estimates for clients who are seeking property renovations. He then has the unique opportunity to present these reports and communicate directly with potential clients to formulate realistic solutions to existing property issues of all scopes and sizes. His weekly visits to the construction sites ensure the projects are meeting Contract requirements. David also initiates our Development projects, including facilitating Pre-Construction Services for Development partners.

Darin Smith

Commercial & Residential Construction Estimator

Darin Smith works with potential and existing clients who are requesting commercial or residential property renovations. In his role, Darin meets with the client to develop a scope of work and budget. He then creates designs that meet the desired scope of work and budget requirements. After that, Darin provides a completed drawing of the renovations to the client for approval. Once the project has been approved, he will then visit the construction sites on a weekly basis to make sure the projects will be completed on time and within the client’s budget requirements.

Matthew Fritz

Marketing Assistant

As the Marketing Assistant, Matthew Fritz has the responsibility of formatting content and graphics to be used in mailers and brochures for our current and prospective clients. Matt uses competitive analysis to integrate effective marketing concepts, while also collaborating with all members of the Smartland team to convey the company’s mission through various media outlets. In addition, he also oversees marketing efforts within the local community once areas of potential growth are identified. Prior to his role as Marketing Assistant, Matt worked for three years as the Pool Director at Beechmont Country Club, during which time, he managed day-to-day activities, oversaw Red Cross swimming lessons, and hired pool staff. He also handled payroll, collected timesheets, and controlled the product orders. Matt earned a Bachelor’s degree from Notre Dame College in Ohio.

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Contact us today to schedule a FREE consultation and see if you qualify for a FREE 3D “Virtual Rendering” of your project.